Jayson Promotions and Project Live Partners Announce New Strategic Partnership

FOR IMMEDIATE RELEASE:

Hendersonville, TN – Oct. 07, 2022 – Jayson Promotions and Project Live partners are pleased to announce they have entered into a strategic partnership, combining Jayson Promotion’s leading event consulting and talent buying services with Project Live’s entertainment marketing and festival producing team. The new venture will be Jayson Entertainment Group.

Fairs, festivals and casinos have recognized the impact that digital event marketing and content creation have made on live events and their need to accelerate their brands and live entertainment shows with digital marketing and mobile ticketing solutions to ensure they remain competitive with the market. This partnership brings together the deep skills of talent buying, event production consulting and entertainment marketing.

“The announcement of this partnership with Jayson Promotions has been one of the greatest honors of our careers. We have been clients of theirs for over a decade and have built multiple successful events with them. Jimmy Jay, Jerry and Pat at Jayson are really like family to us, and our team felt it was a natural progression to join them. Jimmy Jay is a legend in the entertainment industry, and we are looking forward to helping him and his team serve their existing clients while bringing some of our own entertainment strategies to the table.” -Aaron J. Green and Joel Beichler (Partner Project Live)

“We are thrilled to enter a partnership with the Project Live Partners. Aaron and Joel along with their staff have proven themselves as great businessmen growing The Country Fest and Neon Nights to very successful events. We feel their expertise in digital marketing as well as their 10+ years of producing their festivals will bring additional resources to the company enabling us to better serve our clients. There are no two finer men than Joel and Aaron and we are excited about partnering with them to create and grow the Jayson Entertainment Group.” -Jimmy Jay and Jerry Davis (Jayson Promotions)

As an indication of commitment to the partnership, Project Live founders have taken a substantial ownership stake in Jayson Entertainment Group, and will be opening a Jayson Entertainment Group satellite office in Ohio.

By connecting Jayson and Project Live we will be able to offer existing clients more opportunities, as well as grow and service new clients.

About Jayson Promotions:

Jayson Promotions Inc is a multi-faceted company formed in 1983 to produce concerts, fairs, and festivals throughout the United States. We have continued to grow and adapt over the last four decades to continue to deliver for our clients. We have two office locations; one in Hendersonville, TN just minutes away from Nashville, booking headquarters for so many national acts, and one in Northeast Ohio.

About Project Live:

Project Live LLC is a entertainment consulting and production company established in 2009 by Aaron Green and Joel Beichler. Project Live started The Country Fest in 2010 and it has grown to be one of the largest privately owned country music festivals in the country. In 2019, they launched their second festival Neon Nights, celebrating 80’s and 90’s country icons.

Editor’s note: To arrange an interview, contact Aaron Green, Partner: aaron@jaysonentertainmentgroup.com

Tim Doerfler